SMarketing Support.
SMarketing integrates Sales and Marketing, breaking down silos for cohesive collaboration. Our SMarketing service spans two levels of support to empower individuals at different stages of seniority.
The Smarketing way of working.
Ever heard of SMarketing? SMarketing integrates Sales and Marketing, breaking down silos for cohesive collaboration. This enhanced collaboration leads to better performance across the business and ultimately increases revenue.
It’s no surprise therefore, that according to a recent LinkedIn survey, 89% of business leaders said that improving sales and marketing was an important initiative to achieve their goals in the next 12-months.
With a proven track record as a senior marketer focused on delivering ROI, Jade partners with internal teams to foster a SMarketing approach across the business from senior stakeholders to junior team members.
Jade collaborates with leadership and sales teams to pinpoint threats and opportunities, then works with your marketing team—from department heads to junior professionals—to address perceived challenges and enhance efficiency, productivity, and accountability. Our SMarketing service spans two levels of support to empower individuals at different stages of seniority.
Support for senior marketing leaders is strategic overlapping into tactical, encompassing:
- Building Short and Long-term Strategies: Developing comprehensive plans that prevent strategic drift.
- Adopting Industry Models and Frameworks: Utilising proven methodologies to monitor progress, facilitate learning, and drive continuous improvement.
- Effective Team Management and Nurturing: Implementing tactics to manage and develop high-performing teams.
- Fostering Stakeholder Partnership and Buy-in: How to engage and communicate with key stakeholders, including finance and C-level executives, to secure commitment and collaboration.
- Enhancing Cross-departmental Collaboration: Improving interdepartmental working methods, particularly with sales and delivery teams, to increase revenue and overall business performance.
Support for junior marketing professionals is operational yet extends into tactical areas, covering:
- Basic Marketing Principles: Providing a foundational understanding of marketing fundamentals.
- Models, Tools, and Processes: Equipping professionals with the necessary resources to handle day-to-day operations efficiently.
- Reporting and KPIs: Implementing reporting mechanisms and key performance indicators that drive actionable insights and decision-making.
- Detailed Operational Guidance: Offering in-depth walkthroughs of operational activities, along with strategies to enhance results.
- Ongoing Coaching and Development: Providing continuous support and guidance to foster professional growth and skill development.
Jade visited our office to deliver a personal branding workshop to the team, and I was beyond impressed. She got everyone engaged from the get-go, which was crucial, and she nailed it. The session was conversational and interactive, with highly engaging visuals. We saw way more participation than in any other training workshops we’ve had. Jade went the extra mile to involve even our most introvert team members, teaching us about the relationship between company and personal branding. Part two of the session, exclusively on LinkedIn, was a great value ad! We also opted for the package with profile reviews and ongoing support, which our sales team has fully embraced. The content Jade’s provided has been spot on, with clients even messaging us about the valuable insights. I’d highly recommend both the workshop and the ongoing support to other recruitment leaders.
Real Brands, Real Results.
The proof is in the pudding! Browse our case studies to see how we've delivered results for other growing brands.
